After 4 years of planning and sales experience, he turned into a Phone Number List designer. After working for two production companies, he became independent as a freelance designer in 2007. Established Beiji Co., Ltd. in 2010. While being involved in overall management, I also work as a designer, marketer, organizer and plan client companies' BtoB marketing and recruitment strategies, UX research, content planning, information design, UI design, writing, my own marketing and public relations, SNS operation, blog writing, etc. He works as a manager with the face of a writer. Why did you write the book? What inspired you? Actually, I had been asked to write a book since around 2012, but at that time I thought, ``If I have time to write a book, I should write a blog,'' so I didn't write a book. This time, I accepted the job because it seemed like I could balance it with blog writing. The book will be published in April 2022, but we had actually been approached about its publication before the coronavirus outbreak in 2020 , so we reviewed the theme of the book several times during the coronavirus pandemic. Why did you ask Niall to write it? Since marketing themes are spread across a wide range of fields, including e-mail newsletters, public relations, and advertising, I thought that an expert would be able to write the text with the correct nuances, so I decided to call on experts in each field.
I have worked with Nile before, and during that time I realized that he was very knowledgeable about marketing and SEO. We wanted this book to be written by a practitioner, so we approached Mr. Niall, who knows his practical work and can recommend it, about writing the SEO part. What was important to you when publishing this book? It wasn't so intentional that it was important, but I was conscious of leaving my opinion, including my subjective opinion. Marketing is a broad field, and based on the premise that no one can execute everything perfectly, I wanted to bring out the commitment of someone who has experience in each field. The idea is to create a music album with many featured artists.