Interests and behavior of users on the Internet during a pandemic and self isolation

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nahar543
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Joined: Sun Feb 05, 2023 6:19 am

Interests and behavior of users on the Internet during a pandemic and self isolation

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VKontakte named 7 features of the behavior of Russian Internet users during a pandemic and self-isolation. The social network analyzed how user activity has changed over the past two years. Interests and behavior of users on the Internet Advertisement: 2VtzquY3wEz It became known that the inhabitants of Russia have noticeably lost interest in tourism , as well as in sports. In contrast, Internet users are increasingly looking for new knowledge online . There was a sharp surge in activity in live broadcasts and group calls - largely due to the large number of educational lectures, classes and trainings.

New acquaintances and communication also flowed online. Explosive growth in adding new friends to VKontakte was shown primarily by teenagers - users aged years. Since the beginning of the pandemic in Russia, they have become addicted to games . Girls were especially interested in them. During self-isolation, the number of girls in the games increased by. The main growth of the audience fell on users under 18 years old. The average Kuwait WhatsApp Number List time spent in mobile games every day has also increased. In their daily audience increased by 15%, and the number of projects in the VKontakte mobile games catalog increased by . During self-isolation, the players liked shooters the most, but strategies and puzzles, on the contrary, aroused a little less interest.

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Solidified another new habit among users to communicate by voice , and not just in chats. If before the remote period, only generation Z showed interest in voice messages, now the function has become generally accepted and everyday: the audience of the VKontakte messenger that uses voice messages is 33 million people a month. Another trend: during self-isolation and a pandemic, people have become more likely than before to spend time at computers and laptops , as well as listen to music on these devices. Hip-hop holds the leading position in VK Music streams among all genres. At the same time, mobile devices remain the most used devices: in particular, for viewing short vertical videos.
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