Possibility of making Lives People like to see things live and direct, which is why live streaming has been positioning itself, and social networks like Instagram have begun to use these tools. If you have an event or your brand promotes a concert, Instagram will help you make all phone database your followers see what you're doing, and you'll also be able to see their reactions live. Easy to tell stories Storytelling promotes telling stories to appeal to emotions. You must not forget that behind each profile you see on your brand's Instagram there is a human being who feels and suffers, so telling them stories that make them feel identified will definitely boost your business.
Also, you don't need them to be long stories. On Instagram, the more ephemeral and concise your messages are, the better. In conclusion, Instagram will help you boost your business through content and attention to your audience with specific messages that contribute to the notoriety of your brand online. About the author: This article was written by Emanuel Olivier Peralta , founder and CEO of Genwords , a company specialized in Content Marketing. Trained in Business Administration and passionate about marketing. Entrepreneur. Traveler. Lover of challenges.